"We are advertising for a teacher and have received some quality applications so far, but no applications from males. We would love to have a male applicant or two – any ideas of how we could achieve this?"
Dr Alexander replies
Finding male staff can be difficult because there are disproportionately few male than female qualified ECE teachers.
Recruiting unqualified teachers who are male can be easier because there are many men who would like the opportunity to work in ECE but lack the qualification needed. Some of the dads at your service might be interested in applying if it was for an untrained staff position with perhaps the opportunity to undertake training while working.
To catch the interest of qualified male ECE teachers who are reading through job adverts include the word "men" within your advert e.g. “we are an EE0 employer and welcome applications from men” or more simply “men and women are welcome to apply”.
Male applicants like to know if they will be walking into an all-female staff environment or if there is already a mixed gender team. When a centre or home-based ECE agency has one male member of staff it becomes easier to attract the interest of further male job seekers. So you could say something in the job advert to indicate if your service has a mixed gender team e.g. "we have a stable staff of men and women and are looking for a new teacher to contribute to our team with skills in ......”.
An example of how one centre's adverts targeted men
Members - add to the answer and give you suggestions in the comments section below
See also a page with great poster, t-shirt and other ideas collected from around the world for promoting the participation of men in ECE - click here to view.
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